Automation Testing Market Scope: Growth, Share, Value, Size, and Analysis

Tech Apr 17, 2025 16 Add to Reading List

"Automation Testing Market Size, Share, and Trends Analysis Report—Industry Overview and Forecast to 2031

The Automated Software Testing Market is evolving fast, driven by new technologies, changing consumer needs, and industry trends. According to top Test Automation Market market research firms, businesses are relying more on in-depth insights to stay ahead in the Automation QA Market. Companies are focusing on innovation, strategic partnerships, and market expansion to strengthen their position. With increasing competition, businesses in the Test Automation Tools Market are using real-time data and customer-focused strategies to drive growth. As industries shift toward smarter solutions, the Automated Testing Solutions Market continues to gain momentum, attracting investors and key players looking to capitalize on new opportunities.

The Automation Testing Market is poised for significant growth, with a market outlook highlighting substantial growth potential driven by emerging opportunities in key sectors. This report provides strategic insights, demand dynamics, and revenue projections, offering a comprehensive view of the future landscape, technology disruptions, and adoption trends shaping the industry’s ecosystem evaluation. According to Data Bridge Market Research The global automation testing market size was valued at USD 28.49 billion in 2023 and is projected to reach USD 104.24 billion by 2031, with a CAGR of 17.6% during the forecast period of 2024 to 2031.

The Software Automation Market is a focal point of intense observation, and rightfully so. It's a space where established norms are constantly being redefined by rapid developments. Our analysis reveals a landscape shaped by evolving consumer demands and the swift integration of new technologies. Organizations are seeking a solid, realistic understanding of the Automated Test Management Market's current state, moving past theoretical projections. We're committed to providing that clarity, offering a snapshot of the Automation Testing Market as it exists today. The complexities of the Automation Testing Services Market are becoming increasingly evident, requiring a detailed perspective. Our goal is to illuminate the Automation Testing Market, delivering practical insights based on current observations. An understanding of the Quality Assurance Automation Market is essential for contemporary business strategies. We view the Testing Automation Systems Market as a critical area of investigation.

Our comprehensive Automation Testing Market report is ready with the latest trends, growth opportunities, and strategic analysis. https://www.databridgemarketresearch.com/reports/global-automation-testing-market

**Segments**

- **Testing Type**
- Functional Testing
- Non-functional Testing
- Mobile Testing
- Others
- **Service**
- Advisory and Consulting Services
- Implementation and Integration Services
- Managed Services
- Training and Support Services
- **Deployment**
- Cloud
- On-Premises
- **Organization Size**
- Small and Medium-sized Enterprises (SMEs)
- Large Enterprises

The Automation Testing Market can be segmented based on testing type, service, deployment, and organization size. In terms of testing type, it includes functional testing, non-functional testing, mobile testing, and others. The service segment comprises advisory and consulting services, implementation and integration services, managed services, and training and support services. Regarding deployment, the market is divided into cloud-based and on-premises solutions. Lastly, based on organization size, the market caters to both small and medium-sized enterprises (SMEs) as well as large enterprises.

**Market Players**

- IBM Corporation
- Capgemini
- Microsoft
- Cigniti Technologies
- Tricentis
- Micro Focus
- Ranorex GmbH
- Parasoft
- SmartBear Software
- Testim
- Sauce Labs
- Eggplant
- Applitools
- Keysight Technologies
- Broadcom
- LogiGear Corporation

Key market players in the Automation Testing sector include IBM Corporation, Capgemini, Microsoft, Cigniti Technologies, Tricentis, Micro Focus, Ranorex GmbH, Parasoft, SmartBear Software, Testim, Sauce Labs, Eggplant, Applitools, Keysight Technologies, Broadcom, and LogiGear Corporation. These companies are at the forefront of driving innovation and offering advanced automation testing solutions to meet the evolving needs of businesses across various industries.

https://www.databridgemarketresearch.com/reports/global-automation-testing-market The global Automation Testing market is experiencing significant growth driven by several key factors. One of the primary drivers is the increasing adoption of Agile and DevOps methodologies by organizations to streamline their software development processes. Automation testing plays a crucial role in ensuring rapid and continuous delivery of high-quality software products in an Agile environment. Additionally, the escalating demand for digital transformation initiatives across various industries is propelling the market growth. Companies are increasingly investing in automation testing solutions to enhance their software quality, reduce time-to-market , and improve overall operational efficiency.

In terms of testing type segmentation, the demand for functional testing is witnessing steady growth as it focuses on validating the functional aspects of software applications to ensure they meet the specified requirements. Non-functional testing, which includes performance, security, and usability testing, is also gaining traction as organizations prioritize delivering seamless user experiences. The mobile testing segment is particularly crucial in today's mobile-first world, with the proliferation of smartphones and mobile applications driving the need for robust testing solutions. Other testing types, such as regression testing and compatibility testing, are essential for ensuring the reliability and compatibility of software across different platforms and devices.

The service segment of the Automation Testing market is diverse, catering to various needs of organizations looking to enhance their testing capabilities. Advisory and consulting services play a critical role in helping companies define their automation testing strategies and frameworks. Implementation and integration services are in demand as organizations seek seamless deployment and integration of automation testing tools into their existing IT landscape. Managed services provide ongoing support and maintenance, allowing businesses to focus on their core activities while relying on experts for testing operations. Training and support services are essential for upskilling internal teams and ensuring efficient utilization of automation testing tools.

The deployment segment of the market offers flexibility to organizations based on their infrastructure and operational requirements. Cloud-based solutions are gaining popularity due to their scalability, cost-effectiveness, and ease of implementation. On-premises solutions, on the other hand, provide greater control and security for organizations with specific compliance and data privacy requirements.**Market Players**

- Verizon (U.S.)
- IBM (U.S.)
- Aemulus Corporation Sdn. Bhd. (Malaysia)
- Chroma ATE Inc. (Taiwan)
- AEROFLEX (U.S.)
- Astronics Corporation. (U.S.)
- ADVANTEST CORPORATION (Japan)
- Cohu, Inc (U.S.)
- Teradyne Inc. (U.S.)
- Star Infomatic Pvt. Ltd. (India)
- TESEC, Inc (Japan)
- ROOS INSTRUMENTS, INC. (U.S.)
- Marvin Test Solutions, Inc. (U.S.)
- Danaher (U.S.)
- Capgemini (France)
- Wipro (India)
- Accenture (Ireland)
- TATA Consultancy Services Limited (India)
- The Qt Company(Finalnd)
- Worksoft, Inc. (U.S.)

Key market players such as IBM Corporation, Capgemini, Microsoft, and others are driving the growth of the Automation Testing market through continuous innovation and the development of advanced automation testing solutions. These companies offer a wide range of services and solutions to cater to the diverse needs of businesses across various industries. Automation testing is becoming increasingly essential for organizations looking to improve software quality, accelerate time-to-market , and enhance operational efficiency. The demand for automation testing is expected to continue rising as companies strive for digital transformation and adopt Agile and DevOps practices to stay competitive in the market

The market is highly fragmented, with a mix of global and regional players competing for market share. To Learn More About the Global Trends Impacting the Future of Top 10 Companies in Automation Testing Market : https://www.databridgemarketresearch.com/reports/global-automation-testing-market/companies

Key Questions Answered by the Global Automation Testing Market Report:

Which companies are the market leaders, and how does their market share compare?
What is the scope of LSI applications, and which industries are the primary adopters?
How is demand evolving, and what factors are driving or restraining market growth?
What are the major growth drivers shaping the future of the Automation Testing Market?
What is the projected market value, and how will pricing trends impact the industry?
Where are the biggest opportunities for investment and expansion in the Automation Testing Market?
What do the latest industry statistics reveal about production, sales, and consumption?
What emerging industry trends are influencing the adoption of LSI technology?
How is revenue distributed, and which segments contribute the most to market profitability?
What are the revenue forecasts for the Automation Testing Market, and how will it evolve by 2031?